What Makes an Awesome Campaign Post?
A High Quality Photo
Check out our articles under the #instagram tag to see more tips and tricks for taking and editing photos!
An Authentic Caption
An awesome Ambassador caption does 4 things:
References the product/service
Includes a Call to Action (CTA)
Consists of original and authentic words (no copy pasting what other people have said!)
Includes all relevant campaign #hashtags
When you're writing your caption think about what makes the product/service standout to you. Put yourself in your follower's shoes: if you were scrolling through your Instagram feed, what would appeal to you about it?
- "This lip balm has the prettiest rose color!"
-"These jeans are seriously comfortable enough to sleep in. Game changing."
A Clear Call to Action
A Call to Action is what drives your followers to do something. It’s part of how we calculate your engagement rate!
Typical Calls to Action include:
“Check out the link in my bio to get yours for 15% off”
“What’s in your makeup bag that you can’t live without? Let me know in the comments!”
“Comment if you’re from New York, you have to try this restaurant”
“Swipe up to shop”
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